Retail Operations Transformed with ServiceNow

Biedronka is one of Poland’s most prominent food retail chains:

  • 14th largest food retailer in Europe
  • Operating over 3,500 stores
  • Employing more than 100,000 people

The company is the flagship brand of Jerónimo Martins, a multinational group specializing in Food Distribution and Specialized Retail. Jerónimo Martins operates five distinct brands globally, with Biedronka representing its largest and most influential business segment.

With its huge store operations scale and the growing number of service tickets, Jeronimo Martins encountered a few key areas that required attention:

Cost Management

High costs associated with store assets, labor, and support.

Incident Management

Over 1 million store incidents annually and multiple inefficient tracking tools.

Equipment Reliability

Occasional store operation interruptions related to equipment failure.

Service Assignment Efficiency

Prolonged resolution times due to the manual assignment of field agents.


  1. Cost Savings Through EfficiencyBy consolidating tracking tools and preventing outages, organizations reduced costs and improved operations significantly.
  2. 70% Faster Incident SubmissionAn integrated solution enabled employees and field agents to submit incidents quickly and efficiently.
  3. 50% Quicker Field AssignmentsPlanned maintenance and precise agent assignments reduced service time and improved efficiency.
  4. 30% Accelerated Incident ResolutionPush notifications and automated calls via NowMobile sped up response and resolution times.

Wojciech Polak
Technical Director at Biedronka, Poland

“Having roughly around 45,000 maintenance incidents every month, the process needs to be very well automatized and run in a seamless way that can be addressed directly to vendors and to people within the process to make sure that the delivery is on time and the quality is there. At the end of the day, this is supposed to be a win-win solution.”

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